“Not just a muffin with icing”: Cupcakes conquer Ottawa

Cupcakes: they’ve taken Ottawa by a storm. Critics and supporters alike have been seen to swoon after just one bite. They’ve been referred to as “the latest and greatest fad to hit the baking world since sliced bread,” “a gift from the gods,” and “cakes – but tiny!”

In essence, cupcakes are a personal, not-for-sharing decadence.

Curious about this tiny trend, local filmmakers from Dawghaus Studios sought out the secrets behind each cupcake lovingly created in our capital city. Bakers from Isobel’s, L’Oven and Auntie Loo’s, along with Ian Capstick (one of the organizers behind Capital Cupcake Camp), give you the scoop – or rather, the bite – on these tasty treats.

16 Responses to ““Not just a muffin with icing”: Cupcakes conquer Ottawa”


  1. 1 Paula

    Really enjoyed your video and meeting some of the cupcake trendsetters in Ottawa! I do the occasional cupcake for fun. My main passion is home-made, hand-decorated cookies and I wish they could be part of the 2nd Capital Cupcake Camp. Maybe some day it will be a joint cupcake/cookie camp! Thanks for the post and the links, appreciate it.

  2. 2 Veronica Michelle

    Oh, I love this!

  3. 3 Francois

    It really does look amazing guys! Well done. Bring on CupCake Camp!

  4. 4 Tracey

    Great job. I love the work of all of these cupcake women!

  5. 5 Phil Castro

    Alroy is my hero…I want to bake Ryan cupcakes…

  6. 6 Sabrina

    Beautiful video! Wish I could reach through the screen and eat me some cupcakes!

  7. 7 Conchita

    WOW!!! AMAZING VIDEO!

  8. 8 Adriana

    I’m lovin’ L’Oven… they use fresh, top quality ingredients and that makes all the difference!!! I’m a fan!

  9. 9 Ashley

    Here’s another cupcake shop to add to the roster of deliciousness:

    the flour shoppe at 617 bank *just* opened May 5th

  10. 10 Karine

    Will cupcake camp be hitting the capital again in 2010?? It was so amazing last year!! I was a taster but hope to be a baker (lots of delicious and pretty ideas floating in my head) next time around (should there be a next time – fingers crossed!)

  11. 11 Victor

    Great 360s of these cupcakes. Always impressed…only this time I’m craving cupcakes while being impressed.

  12. 12 Tina

    I love this video! But I also love cupcakes…

  13. 13 Pretty Tasty Reviews

    I just posted a review of the flour shoppe on my food and cosmetics blog.
    I’m trying to post the interesting and new foods you can get in Ottawa.
    A friend online on a message board actually told me about Cupcake Camp and it sounds fun!
    (Ricepalette- thanks for the tip;)

    My blog can be read at:

    http://prettytastyreviews.blogspot.com/2010/06/flour-shoppe-new-cupcakery-on-bank-st.html

  14. 14 laptop repair guy

    well the cup cake cultre has come the Aberdeeen Scotland to! A sotore just opened up selling only cupcakes!

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